For Prettier Packages

For Prettier Packages

Photograph

Basil C. Levine

Maker
American, 1928–2011

For Prettier Packages

ca. 1975
Gelatin silver print
Image: 9 15/16 × 11 15/16 in. (25.2 × 30.3 cm)
Gift of Jonathan Levine, 2024
2024.0041.0076
Inscriptions Typed in black ink on paper taped to verso and folded to recto BC: FOR PRETTIER PACKAGES -- Velda Dick checks a 2,600-yard reel of 3/4-inch \ gift wrap ribbon at Hallmark Cards' manufacturing facility in Lawrence, \ Kansas. The company says the plant manufactures enough ribbon in one year \ to lasso the moon and top it with a bow measuring more than a thousand miles \ across. \ -0- \ From: John A. DeMilia \ Carl Byoir & Associates, Inc. \ 380 Madison Avenue (212) 986-6100 \ New York, New York 10017 \ For: HALLMARK CARDS, INC. \ Slug: FOR PRETTIER PACKAGES \ Neg. No.: HA 4337-R2-29 \ 070982
Printed on verso OA: THIS PAPER \ MANUFACTURED \ BY KODAK
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